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Browsing by Subject Purchase intention

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Issue Date	Title	Author(s)
2021	Development of a conceptual model to understand the purchase intentions of takaful	Rizwan, S.,; Al-Malkawi, H.-A.N.; UniKL BiS
2020	Influences of media richness on instagram towards consumer purchase intention: The mediating effect of brand equity	Hasim, M.A.; Shahrin, M.; Wahid, R.A.; UniKL BiS
2020	Study of purchase intention towards skin care products based on brand awareness and brand association	Shamsudin, M.F.; Hassan, S.; Ishak, M.F.; Ahmad, Z.; UniKL BiS

Showing results 1 to 3 of 3