Challenges faced by non-muslim transporter in adopting halal logistics certificate

Abstract

The objective of this study is to unveil the issues encountered in the implementation of Halal Logistics from the perspective of the Non-Muslim transporter's company. As Halal is relevant to both Muslims and Non-Muslims, Halal products have been recognized and known worldwide in particular for health, safety, and hygiene. However, the introduction of two Halal concepts in Malaysia has created confusion among Non-Muslim transporter companies that are evident in low participation in Halal Logistics certification. With that, the purpose of this study is to identify the barriers that Non-Muslim transporters company face in adopting Halal logistics certificate and maintaining the integrity of Halal status throughout the supply chain process. This study is exploratory in nature and data are collected through a series of in-depth interviews. The results of this study identified the various issues involved in the implementation of Halal Logistics, such as investment costs, government support, and enforcement as critical success factors in encouraging non-Muslim transporters to participate in the adoption of the Halal Logistics Certificate. The barriers and influences factors identified in this study will be used as a reference for potential future research.